“We enable customers to access cutting-edge cold chain technology as a service, aligning with the broader industry shift toward service-based logistics innovation.”

Selcuk Kochan, Founder and CEO, Mobiqu

Mobiqu is a Turkish company designing and developing next-generation modular box systems for the pharma, medical, food, and retail industries. Its temperature-controlled and IoT enabled packaging solutions, with sensors that preserve, track, and monitor deliveries, transform the cold chain and last-mile delivery making it fully digital, sustainable, and efficient.

Business Model Innovation for Operational Scalability and Sustainability

Mobiqu applies Box as a Service (BaaS) business model, which is a unique innovation in the cold chain logistics sector. Instead of requiring customers to purchase and maintain temperature-controlled packaging, Mobiqu offers a flexible, pay-per-use solution. 
As Selcuk Kochan, Founder and CEO, explains: “This model significantly reduces upfront investment costs, enhances operational scalability, and supports sustainability goals by promoting reusability and digital traceability.”

Creating impact on the logistics’ sector

Mobiqu’s solutions cater to a wide range of industries, including cold chain, food, and cargo delivery, where maintaining precise temperature conditions is important. By integrating advanced temperature control technology, Mobiqu ensures that sensitive goods remain at optimal temperatures throughout the delivery journey, minimizing the risk of scrap and preserving product quality.
Through its user-friendly web application, Mobiqu empowers customers with customization options and comprehensive delivery management capabilities, allowing them to track the progress of their shipments in real-time, customize delivery preferences, and access actionable insights generated through data analytics.
In addition to technical innovation, MOBIQU places a strong emphasis on sustainability and environmental responsibility: its solutions are designed to minimize waste and energy consumption, contributing to a greener and more sustainable future for logistics.

Joining D2XCEL: The benefits

Mobiqu joined the D2XCEL scaling program in September 2024. While at the program, the company achieved significant milestones, including business expansion in European countries.
Being active in a sector in which demand for smart solutions is rapidly growing, Mobiqu continues to innovate to enhance last-mile delivery infrastructures with smarter, more efficient, and sustainable solutions, driving sustainability, and customer satisfaction across borders.

*Note: Our case studies section illustrates the concrete impact of the D2XCEL scaling programme on selected ventures. They were chosen through a structured process based on mentor and group manager nominations and pre-defined criteria, prioritising companies that demonstrated measurable progress, strong relevance to societal and industrial challenges, innovative approaches, and clear potential for scalability. Together, the cases demonstrate how tailored support, international connections, and structured mentoring are translated into real outcomes across diverse sectors. 

This project has received funding from the European Union under grant agreement Nº101121100. Views and opinions expressed are, however, those of the author(s) only and do not necessarily reflect those of the European Union or the European Innovation Council and SMEs Executive Agency (EISMEA). Neither the European Union nor the granting authority can be held responsible for them.