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The Market Roadmap Reports Are Now Live! Download Here.

 

 

Roadmap Reports

Market opportunity roadmap reports were developed as part of a broader initiative to
identify and capitalize on market opportunities within five different sectors:
Supply Chain Management & Trade Finance, Sustainable Mobility, Renewable Energy Production, Circular Models for Cities/Regions, AI Powered Utility Management for Sustainable & Smart Cities.
The reports serve as a guide that maps out the market potential, challenges, and strategic actions necessary for the successful scaling of businesses.

Start Scaling: First Open Call For the D2XCEL Programme Is Now Live!

European deep tech and digital ventures focusing on Logistics | Sustainable Freight Transportation  | AI-Powered Digital Services for Sustainable and Smart Cities | Large-scale Stationary Energy Storage | Sustainable and Circular Construction

The primary goal of the reports is to equip companies and stakeholders within the industry with the knowledge and tools needed to navigate the transition toward more efficient, sustainable, and competitive market positions. The main function of the reports is to highlight opportunities that the participating startups may have not recognized. It provides a structured approach to understanding market dynamics, customer needs, and emerging trends, thereby helping businesses position themselves effectively in the evolving marketplace.

Supply Chain Management & Trade Finance

Supply chain management and trade finance are being transformed by technologies like blockchain, AI, and IoT, boosting efficiency, transparency, and sustainability. As digitalization advances, challenges like integration, regulation, and cybersecurity emerge. The Supply Chain & Trade Finance Roadmap offers key insights and tools to navigate these shifts and build resilient, future-ready operations.

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Sustainable Mobility

Electric mobility is reshaping transport in Europe, driven by advances in battery tech, charging infrastructure, and vehicle design. As adoption grows, key challenges remain—from cost and critical raw materials to safety and recycling. The Sustainable Mobility Roadmap offers insights and tools to accelerate the transition, cut emissions, and strengthen Europe’s energy independence and competitiveness.

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Renewable Energy Production

Renewable energy is critical to Europe’s climate and energy sovereignty goals. Solutions like geothermal, biomass, and tidal power offer stable, local alternatives to fossil fuels. Yet challenges remain—from intermittent supply and reliance on foreign materials to high production emissions. The Renewable Energy Production Roadmap highlights innovative technologies and strategies to secure baseload capacity, reduce import dependency, and scale sustainable energy solutions across Europe.

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Circular Models for Cities/Regions

Cities and regions are shifting toward circular economy models to reduce waste, secure resources, and build resilience. Startups are enabling this transition through innovations in urban mining, reverse logistics, and smart waste systems. As the EU pushes for climate neutrality and resource independence, the Circular Cities & Regions Roadmap outlines key technologies and strategies to scale impact, foster economic growth, and position Europe as a global leader in sustainable urban development.

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AI Powered Utility Management for Sustainable & Smart Cities

AI-powered utility management is reshaping urban infrastructure by optimizing energy, water, and waste systems through data-driven intelligence. By integrating AI, IoT, and digital twins, cities can boost sustainability, lower operational costs, and enhance livability. As Europe invests in smart city solutions to meet climate and sovereignty goals, the AI-Powered Utility Management Roadmap highlights key innovations driving efficient, resilient, and future-ready urban environments.

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Key Figures from Data Collection

 

26

Stakeholder Interviews

 

50

Survey Responses Collected

 

144

Stated Challenges

 

100+

Experts Assisting with Reports

Author Testimonials

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“Industry sector-specific Market Opportunity -reports have been produced to gather contemporary insights on certain industry segments where we foresee much potential for European start-ups. The experts who generously provided their time and wisdom for the making of these reports were selected carefully, and thereby their insights represent the latest understanding of these sectors. 

One of the difficult things about building a start-up business is the gaps in the knowledge when you are relatively new to the industry. Typically only over time will one collect industry insight that will allow for sharp and truly well-informed strategic planning. Our interest in these reports was to offer start-ups a leap forward in this process, a ‘virtual push from the back’ if you will, by making the views of these experts available. We hope start-ups will read these reports with a keen eye, and take from the many insights those deemed most useful.”

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Roy Nyberg

Start-up entrepreneur
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“As a startup entrepreneur, having a clear understanding of your industry landscape is essential. It’s really not only about knowing your product or service, it's more about the market and its players, about the competitive environments, and where the biggest opportunity lies. That’s where we believe our market opportunity roadmap reports come in.

These reports consolidate data and insights from market analysis reports, stakeholder interviews, surveys, and validation events, creating a sort of market overview, and analyzing most essential business parameters, specifically tailored to help startups. By bringing together these resources we aim to assist startups with a time-consuming and often costly market analysis. Our roadmaps highlight potential growth areas, and strategic gaps within the industry and provide data needed to refine the business strategy.”

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Nikita Akmaikin

Project Coordinator, Aalto Startup Center